Earlier Experiments

PRODUCT.IS

Builder

A hand-curated collection of exceptional products.

TVF

First PM to Director of Product

TVF, short for The Viral Fever, is an Indian entertainment company that helped pioneer original web series in India. TVF brought me in as their first product manager as they began moving beyond YouTube. I helped build and scale their streaming platforms across web, mobile, and TV, eventually leading product as director as the audience grew beyond ten million users. I built the features people expect from a streaming service, the systems that powered the content workflow, and new revenue paths through in-stream ads and paid subscriptions, without losing what made TVF special to its audience.

Relcy

Product and Strategic Partnerships

Relcy was a mobile search startup backed by Sequoia Capital and Khosla Ventures, built to let you search across all the apps on your phone from one place. I joined as a business development intern, building partnerships with leading app companies to secure access to the data and APIs that powered Relcy’s search experience. As the product took shape, I moved into product management and helped define and refine the app.

Saint Wild

Experiment in the Music industry

Saint Wild was my entry into the music industry. I partnered with Spencer, drawing on his experience crafting immersive digital experiences for artists like SZA and Big Sean, to help an emerging artist build an audience. We built immersive web experiences, used SMS to create a direct line to fans, and had a lot of fun producing music videos along the way. Music is a hard arena to win in, but Saint Wild gave me the chance to bring my technology and audience-building instincts to a deeply human medium.

Millennial Generation Entrepreneurs

Builder

When Facebook redesigned Groups in 2010, I put fifty entrepreneur friends into one, mostly because I wanted an excuse to try the new product. Almost overnight, it became a valuable place to get beta feedback, find co-founders, and connect with investors, quickly growing beyond its original members.